Monday, December 25, 2006

Top 5 Free Google Tools For Bloggers

Google always provides various ways to encourage webmaster to use their services. Besides, search-oriented services, Google also has other services that will help webmasters. For example, Google Analytics helps webmasters to track websites’ traffic, Google Adsense helps webmasters to earn extra income, Google Trends helps webmasters to find a good niche…

Now, I am going to list out top 5 FREE Google tools which will help bloggers to improve their blogs. And, some of these tools also help to improve their search engine ranking too.

1. Google Adsense

Nowadays, almost every blogger will use Adsense Ads to monetize his/her blog. Google Adsense is so popular that it slowly becomes the main income source for almost every blogger. Even though there are still many other income sources for bloggers, Google Adsense is still the main core income for bloggers.

Google Adsense is a kind of contextual ads which means that it will only shows ads that are related to your contents. For example, if you are writing something about laws, it will only show ads that about laws. Through this way, Adsense Ads only could attract the maximum attention from your readers.

Google Adsense is a CPC( Cost Per Click) advertising program. This means that advertisers pay publisher money based on each clicking. The cost per keyword may range from USD100 to even USD0.01 each. So, you must be smart to target the most expensive keywords for your Adsense Ads.

Link: http://www.adsense.com/

2. Google Analytics

Google Analytics is a FREE service provided by Google to track your traffic in your blog. It has various useful features that helps to improve users experience. For example, you can know where your visitors came from, how long they stayed on your website, and their geographical position. All of these information are displayed on a clean layout:



Besides that, you can also know which keywords help to bring the most visitors to your blog by using Google Analytics. This could help you to target on the keywords that you think that you have low rankings.

Link: http://analytics.google.com/

3. Google Webmaster Tools

Google Webmaster Tools let you see how Google crawls and indexes your site and learn about specific problems Google is having accessing it. You can also learn which queries drive traffic to your site, and see exactly how users arrive there.



Besides, you can also tell Google about your pages: which ones are most important to you and how often they change. You can also let Google know how you would like the URLs Google index to appear. You can doing so by submitting your blog’s sitemaps to Google Webmaster Tools. Actually, this helps to improve your search engine rankings in Google.

Link: https://www.google.com/webmasters/sitemaps/

4. Google Trends

Google Trends help bloggers to choose a niche for their blog. It is a tool from Google Labs which shows the most popularly search terms from 2004 to now.
Google Trends shows you how popular a particular search term according to the search volume from various countries of the world, and in various languages.



Above is an example of Google Trends for the search term “blog”. The horizontal axis of the graph represents time (starting from some time in 2004), and the vertical is how often a term is searched relative to the total number of searches, globally.

As a blogger, you can use Google Trends to decide which keyword is best for you to target to attract more search engine traffic to your blog.

Link: http://www.google.com/trends

5. Google Alerts

Google Alerts are email updates of the latest relevant Google results (web, news, etc.) based on your choice of query or topic.

Google Alerts help you to monitor new web pages appear in the top twenty results for the search term you choose. Through this feature, you can know which competitors are competing for the same search term you target in Google Search Engine. Google Alerts will notify you with email once there is a new competitor for the search term you wish to monitor.

Link: http://www.google.com/alerts

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